Mitsubishi Motors introduces “White Pearl Collection”

Mitsubishi Motors Thailand refers to month of love introducing White Pearl Collection to response customer need and boost sales volume. The new collection will be available in Lancer EX, Pajero Sport and Space Wagon models which lunching event will be held at 10 department stores and Mitsubishi showroom nationwide. Customer who buys all modes can join, get special sales campaign and have a chance to win gold bar 10 Baht and other special presents with total value more than 5 million Baht from now to April 6, 2010.


Mr. Nobuyuki Murahashi, President of Mitsubishi Motors (Thailand) Company Limited informs that

“Last year MMTh achieved sales target at 19,626 units while this year the company eyes to reach 30,000 units due to Thai automotive market showed positive signs. I believe that this year total sales volume will be around 600,000units. In order to achieve the target we will focus on unique selling point of each product by arranging activity to establish product awareness at the same time we will improve after sales service quality and dealer network which recently we have just announced to expand dealer network nationwide . In term of product, we introduce “ White Pearl” to be standard color for Lancer EX and boost sales volume by arranging “White Pearl Collection” campaign to provide special offer for customers who buy Mitsubishi car and chance to win lucky draw worth more than 5 million baht. In White Pearl Collection event, there will be many entertainment activities waiting for customers. I believe that this activity will be able to draw attention from local customers and help to boost our sales volume in first quarter of this year.”
Mitsubishi White Pearl Collection models

Mitsubishi White Pearl Collection will be available in Lancer EX, Pajero Sport and Space Wagon which appear with more luxury in special body color “White Pearl” and still keep the complement of each model in design, performance and safety. For the pricelist of White Pearl Collection, it will be increased 10,000 baht for Lancer EX. Interested customers can test and experience Mitsubishi White Pearl Collection at dealer nationwide and at launching event at 10 Department Stores as in below information from now on.